5 Best Free Email Marketing Services.

5 Best Free Email Marketing Services.

October 27, 2020Email Marketing Services

Did you know 87% of B2B and 77% of B2C marketers use email marketing to cultivate their audiences?

Email is one of the top choices for content marketing, but are you using it to its fullest?

Keep reading, and we'll tell you how you can effectively use email marketing and not break the bank. Are you ready for the five best free email marketing services? Keep reading if so!

1. HubSpot

HubSpot is a service that assists your business with marketing and sales software to help you grow.

As one of the top email marketing services for business, they offer a free email marketing service with lots of features and tools to help you grow your email list and engage with your audience.

To build your email, you will use the drag-and-drop email builder, which is user friendly and creates no need for extra IT help. HubSpot's drag-and-drop tool allows you to create beautiful marketing emails with little effort.

HubSpot also offers a free CRM, which lets you create tailored touch-points for your audience. HubSpot email marketing is automatically integrated with the CRM. This lets you create relevant emails based on form submissions and website activity from your audience.

With the free CRM, you're able to include personalized content in your emails, like the audience's first name or company name. Adding personal touches makes your audience feel important to you and your business.

HubSpot offers reporting analytics to help you learn what is working and not working in your emails and what your audience responds to.

They definitely check a lot of the boxes you should be looking at when considering email marketing software.

2. SendPulse

SendPulse is an automated email marketing tool built for sending emails and SMSs and creating chatbots for social channels.

SendPulse offers a free plan or $9.85 a month, which lets you have unlimited email sends and up to 2,500 email subscribers. They offer over 130+ email templates you can choose from, but you also have the freedom to create your own with the drag-and-drop feature.

SendPulse has some special features to help you step up your email game. For example, a "Resend" feature lets you resend unopened emails with a new subject line. This is extremely valuable for time crunches. Other things they offer include:

  • Web pushes
  • SMTP
  • ViberSince
  • They are still working on beefing up their API capabilities.

You can customize your plan with SendPulse for all its services. You have the free plan, but also, if you only needed to send SMS marketing messages, you could add on an SMS package.

If you run across any questions, the free plan includes access to SendPulse's support team.

3. Mailchimp

Mailchimp is one of the more well-known email marketing tools in the game.

MailChimp offers a free plan and also a $10 a month plan. Their free plan provides you with basic email marketing features such as:

  • Email creation
  • Email scheduling
  • Smart recommendations
  • Audience insights
  • In addition to the above features, you can also use list segmentation, A/B testing, contact profiles, and more. The $10 a month plan allows for unlimited email sends and a max of 500 email subscribers.

You'll design your emails in the content manager. You can store images and files for quick and easy access.

You can easily automate your email sends as well to optimize the buyer journey. When automating emails you can easily send out welcome emails, order confirmations, abandoned cart reminders, and so much more.

MailChimp comes with a few integrations you can consider when using e-commerce and WordPress. MailChimp uses WooCommerce and Magento and also allows you to integrate WordPress if you use it as your content management system.

MailChimp offers basic reporting for your email sends, but it may not be as detailed as you're looking for.

MailChimp's email tool is ideal for small to medium-sized companies because the free membership allows up to 12,000 email sends and up to 2,000 subscribers per month. The free plan will include MailChimp branding in the footer.

4. Stripo

Strip offers a free plan, then starts at $10.42 per month.

Like the others, Stripo is drag-and-drop email marketing software that uses templates to create beautiful emails and campaigns.

You don't need any experience to use this service. Stripo lets you build fully customizable and personalized emails to achieve all of your content marketing goals.

Stripo offers a free plan and a paid plan, starting at $10.42 a month. Some of the features Stripo includes are:

  • Access to over 300 finished templates
  • Add-ons for embedding
  • Interactivity
  • Smart features

If you are using HubSpot for your CRM, you can also integrate it with your Stripo and export all of your emails into the CRM. With this integration, you can sync both accounts as well.

They offer two different types of editors. They have one for marketers with little or no design experience and an editor made for email developers with an HTML coder.

5. Benchmark

Benchmark's goal is to streamline growth through email marketing. They are a smaller email marketing service with a free plan and a plan for $11.89 a month that allows 600 email subscribers.

Benchmark is a great tool for enterprise-level businesses that aren't already using an email marketing service. The free email tool is a great starting point for email marketing.

The features Benchmark offers include:

  • Drag-and-drop editor
  • Choose from a variety of templates
  • Sign-up forms
  • Build a basic drip campaign
  • List hygiene feature

Benchmark's biggest pro is that it is extremely user-friendly and easy to implement into your email marketing strategy.

Did You Find the Best Free Email Marketing Service?

There's no doubt email marketing is still a top method of marketing. However, you have to make sure you're using tools within your marketing budget while still producing quality materials.

Are you ready to start saving money on your email marketing? Check out how you can take advantage of the best free email marketing tools and other offerings via our comparison service.

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